Meet Mark Walters. At one time he was a vocational-tech teacher guiding his students through the ins and outs of woodworking. Today, he is the owner of a thriving business where he still gets to participate in his favorite activity - Woodshop.
As the owner of Mark’s Machinery and More on Towson Avenue, Mark identifies his biggest competitor as the Internet. “It’s crazy,” he begins, “people can go online and buy my product without having to pay sales tax. That can mean big savings on some products.”
Unfortunately, this is a dilemma that plagues every brick and mortar store. The question then becomes, “what can I offer that can’t be bought online?” For Mark, the answer is almost a no-brainer. Along with top quality products such as Festool, he offers a hands-on service that gets his customer into the store: Wood Shop!
Hands-on woodworking classes offer a community opportunity to learn a new skill, while giving Mark an opportunity to demonstrate the tools to make the skill easier. He even has a space in the store where fellow-woodworkers can show-off their artisan skills. Learn more at marksmachinery.net or stop in at 2210 Towson Ave. Ft. Smith, AR.
